GWENNE WILCOX
WORK WITH ME 1:1 • DONE FOR YOU & DONE WITH YOU OPTIONS AVAILABLE • STARTING AT $1,500 P/MTH
(It’s time)
YOUR NEXT
BOLD MOVE
If you want to make a difference,
you need to do different at your core.
You haven’t lost yourself.
Just your way.
Somewhere between climbing the ladder, playing the part, and keeping things together for everyone else, your identity started to blur.
You became the version of you your industry expected.
The version your audience understood.
The version that felt... acceptable.
But not the version that feels true.
And now?
You feel the disconnect.
In your work.
In your voice.
In your presence.
Even in your joy.
You’ve outgrown the identity you wore. That’s all.
The things that once lit you up feel distant.
Your message feels diluted.
Your brand doesn’t feel like you.
And you’re exhausted from holding it all together.
Because deep down, you’re not meant to blend.
You’re meant to lead.
Why ‘Authenticity’ Feels Forced
(And Why It Isn’t Your Fault)
You’ve tried journaling.
You’ve tried ideal client exercises.
You’ve joined masterminds, rewired your messaging, tweaked your visuals, redesigned your offers.
Yet the result is always the same:
You still feel like you’re playing a part.
Not because you’re confused.
But because no one has ever helped you articulate the deeper truth you’ve been carrying:
You don’t need to create a brand.
You need to unearth one.
The Real Obstacles Keeping You From Becoming Unmistakable
Obstacle 1:
You’re blind to your brand DNA
No one has ever decoded the eight core characteristics that make you distinctive. So you default to projecting an image that reflects your industry, rather than the real you.
Obstacle 2:
You’re trending, not trailblazing
You imitate what’s “working” out there instead of owning what’s exceptional in here. You’ve been too risk-averse to lead with your true voice.
Obstacle 3:
You’re appealing to everyone, connecting with no one
You water down your message to avoid turning anyone off. Meanwhile, your true audience – looking for your specific brand of different – can’t find you. You’re choosing palatable over powerful.
Obstacle 4:
You’re exhausted being marketable instead of being unmistakable
Without your authentic brand markers, you switch personas depending on the room. You keep comparing, contorting, performing. And it’s draining.
Expand Beyond Your Corporate Identity to One That’s Entirely Your Own
You weren't meant to live inside the version of yourself you built for approval, performance, or survival.
That identity got you here — but it’s not the one that will take you where you’re going next.
When you strip back the expectations, the conditioning, and the habits you picked up along the way, something powerful happens:
You reconnect with the part of you that isn’t trying to fit in.
You rediscover the instincts you once dimmed to be palatable.
You remember what it feels like to lead with clarity instead of compromise.
Your personal brand isn’t a costume.
It’s the purest expression of who you are when you stop performing.
And once you see yourself clearly, you can build a brand that finally feels like home.
Your Identity Is the Most Profitable Asset You Own
When your brand reflects who you truly are, the market responds differently.
Your message becomes sharper.
Your presence becomes stronger.
Your offers become unmistakable.
Your content becomes effortless.
Your authority becomes undeniable.
Because people aren’t drawn to polish — they’re drawn to resonance.
They want to feel something real.
They want to follow someone who stands for something.
Someone who isn’t replicating the room, but shaping it.
You don’t need to manufacture magnetism.
You need to reveal the identity that already sets you apart.
And when you do?
Your authenticity stops being a buzzword and starts becoming your most powerful, profitable strategy.
Introducing One-to-One Brand Strategy Coaching with Gwenne Wilcox
This is where identity work meets strategic brand elevation.
A private, high-touch partnership for CEOs, founders and leaders who are ready to stop performing, stop bending, and stop blending into an industry that was never designed to hold their full expression.
This is not surface-level coaching.
This is a reclamation.
A re-rooting.
A remembering of who you are — and who you are here to influence.
Inside this experience, you will be guided through the work most people avoid:
the inner excavation, the narrative shaping, the distillation of your essence into a brand that is both unmistakable and commercially powerful.
Because when your identity, message and strategy align — your presence becomes magnetic.
The Transformation
Working with me isn’t just about tweaking your visuals or polishing your message.
It’s about becoming the version of you who leads with clarity, certainty and presence.
After this partnership, you will:
Feel empowered to make bold moves in your business and life
Become recognisable for your distinctive voice and perspective
Speak with conviction because you finally understand your unique value
Show up with a brand that feels deeply true — not manufactured
Attract clients who resonate with your identity, not just your expertise
Build momentum because your message no longer feels forced
Lead with the kind of magnetism that can’t be faked or formula-ed
This isn’t just a brand transformation.
It’s an identity evolution.
Your Strategic + Creative Expansion Begins Here
Option A: $1,500/month
Done With You Brand Strategy
3 month minimum commitment
For founders who want strategy, direction and accountability while working with their own implementation team.
What You Get:
Strategic oversight for your rebrand
Brand messaging and voice direction
Website structure and guidance
(site map, flow, hierarchy)Visual identity + brand aesthetic direction
Launch strategy + phased timeline
Landing/registration page review
Lead magnet co-creation + narrative guidance
Sales strategy aligned to your brand essence
Product development + delivery strategy
Two monthly 60-minute coaching sessions
Light Slack/email support
Option B: $2,500/month
Done For You Brand Strategy
6 month minimum commitment
For CEOs who want white-glove implementation and strategic execution.
What You Get:
(Everything in Option A, plus):
Full messaging guide creation
Your complete brand story, written for you
Website copywriting
(Home, About, Services/Offer pages)Funnel copy
(landing, registration, thank-you page)Core launch email sequence
eBook/podcast/YouTube
(naming, scripting and development)Creative direction and refinement of all assets
Higher-level access and priority review
Progress tracking
Next-step recommendations after each session
Just listen to them.
The Truly Embolden Ones
Frequently Asked Questions
How do I know if I’m ready for this work?
If you feel disconnected from your brand or unclear about your identity, you’re ready.
Is this business coaching?
It’s deeper. This is identity, messaging and brand strategy work — the foundation for your business decisions.
Do I need a designer or copywriter as well?
For Option B, no. For Option A, I can refer my vetted partners.
How quickly will I see a shift?
Most clients feel clarity in the first month, with outward brand changes unfolding over the course of the partnership.
How much time do I need to commit?
Two calls per month plus implementation time, depending on your option.
January 13 - 17, 2026
Five days. One brave transformation.
BRAVE Day 1
Breaking Your Comparison Addiction
Exposing what is actually true and your fears about what you think others believe about you.
BRAVE Day 2
Recognizing Which Flaws
Are Your Fortune
Reclaiming the willfulness that once got you ‘in trouble’ and reframing it as your treasure.
BRAVE Day 3
Acknowledging Your Authority
Authenticating why others already recognize you as a trusted authority.
BRAVE Day 4
Valuing Vulnerable
Visibility
Dropping your invisibility mask. Seeking connection through vulnerability, not not popularity.
BRAVE Day 5
Escaping Your Affliction For Control
Practicing non attachment. Evolve in your personal journey toward commanding premium prices.
What others are saying.
BRANDS I’VE BEEN ENTRUSTED WITH
Why listen to me?
GWENNE WILCOX
CHIEF BRAND DAME, THE BRAND BRAINERY
Brand is my jam!
After 40 years as a global award-winning branding expert leading Fortune 500 company campaigns, I’ve earned the title Brand Dame.
I know what goes into creating multi-million dollar brands. That’s why I help those who dream big but are playing small. The ones who understand the value of showing up authentically.
I teach founder-led businesses, consultants, and C-suite executives how to build remarkable brands and businesses that won’t break them.
Having been raised by a single mother, I am particularly passionate about supporting women stepping out of obscurity to confidently reclaim their brilliance, significance, and prominence, all while living a purposeful and intentional life.
I champion futurists. People just like you.
Because I get you.
Let’s jam.
